By: Heather Fogarty
With over 120 billion units of packaging created annually by the beauty industry, the
demand for sustainable packaging solutions has never been stronger. For cosmetic brands, embracing eco-conscious
materials like corrugated boxes, refillables, and mycelium-inspired designs not only reduces environmental
impact—it also elevates brand perception and customer trust.
Here are five standout examples and smart tips that can inform your next environmentally
responsible packaging design.
1. Use Post-Consumer Recycled (PCR) Packaging
PCR packaging uses recycled materials—plastic, paper, cardboard—that have already served
their primary use. This approach enhances material circularity and supports sustainability claims. For brands
distributing via subscription kits or online orders, a corrugated product box made with high PCR content offers
sturdy protection and a clear green message. DIYPack uses up to 99% post-consumer waste in their corrugated
packaging.
2. Use Paper Packaging with Clean Design
Paper is biodegradable and customizable, which makes it a classic sustainable choice. When
combined with water-based inks and eco-friendly adhesives, paper packaging is both durable and environmentally
responsible. Complementing this with corrugated construction offers added strength without sacrificing
style—ideal for beauty products that travel or require extra protection.
DIYPack – Examples of Sustainable Beauty Packaging (inline 1)
3. Explore Refillable & Reusable Delivery Systems
Consumers value refillable options—80% say they’d choose products that cut single-use
plastic. Beauty brands are tapping into refill systems, carbon-neutral delivery loops, and durable packaging
that lives beyond the first use. A corrugated outer sleeve or case adds structure and branding while the
interior unit can be swapped out—marrying elegance with sustainability.
4. Explore Innovative Mycelium & Biodegradable Materials
Mycelium-based materials—grown from fungi and agricultural byproducts—offer an innovative
and biodegradable alternative to foam and plastics. Known for their cushioning power and compostability, these
materials are promising options for protective inserts or unique outer packaging that aligns with eco-conscious
beauty branding.
DIYPack – Examples of Sustainable Beauty Packaging (inline 2)
5. Use Reusable Tins, Pouches & Compostable Cases
Beyond boxes, many beauty brands are exploring aluminum tins, refillable pouches, and
biodegradable sleeves made from plant-based fibers. Layering a reusable component within a branded corrugated
shipper offers the best of both functionality and sustainability.
Best Practices for Eco-Friendly Beauty Packaging with DIYPack
Use corrugated boxes with high recycled content and FSC® certification for durability and
sustainability.
Leverage digital printing for full-color, inside-and-out branding without toxic processes.
Right-size your packaging to reduce waste and shipping costs.
Promote your eco message clearly with icons or messaging about recyclability and
materials.
Encourage reuse or recycling by designing packaging that becomes useful storage or display
for consumers.
Why DIYPack is Ideal for Sustainable Beauty Packaging
No minimum orders allow for testing new sustainable formats without large commitments.
Fast turnarounds—get packaging in hand quickly for campaigns or seasonal launches.
Eco-certified options—choose recycled content, water-based inks, and responsible sourcing.
Made in the USA—ensuring quality and supply chain accountability.
Ready to Create Sustainable Beauty Packaging?
For cosmetic brands, eco-friendly packaging isn’t just a trend—it’s a powerful way to win
and retain customers, strengthen your brand, and reduce environmental impact. From corrugated cartons that
enhance your unboxing experience to durable corrugated shipping boxes that safeguard delicate products, DIYPack
delivers custom solutions that combine style, protection, and sustainability. With our easy-to-use Design
Studio, you can create custom packaging that elevates your brand story, meets consumer demand for eco-conscious
choices, and gets to market fast.
👉 Start designing your sustainable custom beauty box now