Best Custom Packaging Examples to Inspire Your Brand

Unboxing That Creates Love at First Sight

Packaging should not only showcase your products—it should tell your story:

• FabFitFun – Has productized custom boxes that shine because they blend premium product curation with logistics simplicity and strong perceived value — making them a memorable gifting experience.
• Motorola Razr – Designed packaging that transforms into a smartphone stand, delivering utility and lasting shelf life.
• Monday’s Child – Built excitement for kids by turning clothing boxes into dollhouses, driving engagement far beyond opening.
• Samsung – Designed eco-friendly TV packaging that transforms into cat houses, shelves, and magazine racks. Customers could scan a QR code on the box to access instructions for reusing the TV packaging in creative, sustainable ways.

Each example demonstrates how packaging elevates your product into an experience — something DIYPack helps you achieve with structurally impactful corrugated options – a wide range of sizes and styles to make your idea a reality.

Timeless Brand Icons That Packaging Made Legendary

Custom packaging can become inseparable from your brand identity:

• Apple’s iPhone – Minimalist, intuitive packaging turned into a brand signature.
• Toblerone – A triangular box that instantly communicates the brand via shape and design.
• Tiffany & Co. – A simple blue box wrapped in white ribbon—evoking luxury and emotional resonance.

With DIYPack, your design can achieve a similar legacy through tailored structure and branding gestures.

Design Trends Shaping Next-Gen Packaging

Emerging trends make packaging smarter, greener, and unforgettable:

Sustainability Takes Center Stage

82% of consumers are willing to pay more for eco-friendly packaging. DIYPack’s corrugated solutions integrate recycled content, SFI®-certified materials, and low-impact printing to align with this shift.

Interactive Packaging Is on the Rise

From hidden messages to QR-enabled content, smart features enrich unboxing and drive social sharing — amplifying brand visibility.

Minimalist Packaging Elevates Brand Clarity & Sustainability

Reducing unnecessary elements and embracing clean aesthetics, minimalist packaging not only looks modern — it signals quality, environmental responsibility, and brand confidence.

Boost Brand Perception—Packaging Matters

Well-designed packaging can boost a product’s perceived value by up to 45%, turning every unboxing chance into a memorable brand moment.

Tips to Create Packaging That Performs

• Tell stories visually – Integrate brand narratives with rich color and design that reflect your ethos. Whether you have a designer or not, we make it easy to bring your vision to life in our design tool.
• Prioritize sustainability – Use recycled, recyclable materials and eco-printing to meet modern consumer expectations.
• Make it interactive – Add functional or tech features like QR codes or reveal layers that amplify engagement.
• Stand out with structure – Unique shapes (like mailers, gables, or tuck boxes) tell your brand’s distinct story.
• Ensure usability – Creative packaging must remain intuitive and easy to open — balance innovation with clarity.

Why DIYPack Is Your Partner in Packaging Innovation

• Direct Manufacturing – U.S.-based production for quality control and speed.
• Tooling-Free Digital Printing – Customized, cost-efficient designs with no setup fees or delays.
• No Minimum Orders – Perfect for testing new concepts or seasonal runs.
• Design Studio + Previews – Visualize before you order in our design tool, reducing reworks and surprises.

Get Started Designing Your Impactful Packaging Today

Inspired by brands making packaging their signature? It’s your turn. With DIYPack’s world-class materials, creative flexibility, and sustainable credentials, your packaging can stand out, engage, and perform every time.

Start designing your custom packaging with DIYPack today